Barcolana illy Ron Arad

Realistic 3d Product Render Animation

2D Animation, 3D Animation, 3D Render

Client: illy caffè

Agency: Giotto Enterprise (Trieste, IT)

Style Frames

Project Description

Giotto Enterprise hired me to animate the artwork Ron Arad created for illy's 54th Barcolana collection.

I started cutting out the boats from the base design, and then moved onto Cinema4D to recreate the characteristic graphic style of the water.

Once created the 3d animated water surface and tracked the 2D raster boats onto it, I exported the animation as a png sequence and applied it as a texture to the coffe cup that I modeled in Cinema4d.

The video was aired in all illy shops across the globe to celebrate Ron Arad's Barcolana collection. 6 different video sizes were delivered in order to fit most screen sizes.

Realistic rendering is always challenging and fun to work on, if you want to see more 3d animations I created, please visit Replay Aston Martin Title Animation, Headphones animation and Koemia.

Other works